A tercel is a falcon. We chose the name for its precision.
Tercel Group is a global holding group working with more than 20 companies around the world across various sectors. We find products with a reason to exist and take them to markets that need them.
Operators, not middlemen
We build and run companies: technology and web development, AI calling, logistics, car care and mobile accessories. That is why manufacturers trust us with their products. We use the same channels, systems and teams for our own brands every day.
Our group sells across multiple Amazon marketplaces, Walmart and our own marketplaces, and works with a network of more than 12,000 distributors worldwide. Offices in Belgium, the United Kingdom, the United States, Dubai and India keep us close to buyers in each region.
How we work
The standards our partners can hold us to.
Precision
We choose a few products and markets and do them properly, instead of listing everything everywhere.
Speed
Decisions in days, launches in weeks. Momentum matters more than perfect plans.
Compliance
Every product is certified and labelled for the market it is sold in. No shortcuts.
Transparency
Partners see sell-through, stock and pricing data, so decisions are made on the same facts.
Five regions, one group
Local time shown for each office.
Belgium
European Union, Benelux, wholesale via AtoZ Parts
Europe/BrusselsUnited Kingdom
UK retail and marketplaces
Europe/LondonUnited States
USA: Amazon, Walmart, specialty retail
America/New YorkDubai
GCC, wider Middle East and Africa
Asia/DubaiIndia
India and South Asia; technology and AI teams
Asia/KolkataHave a product the world should know about?
Tell us what you make and where you want to sell it. We reply within two working days.